Square

Email design system

Square Payment Solutions Project New email designs for Square

Background

Square noticed a surge in email phishing attacks towards Square sellers, causing millions of dollars in losses. They needed a more secure startegy to handle transitions from email to the sellers' dashboards.

As a designer on the Risk team, I collaborated closely with the design system team to redesign and componentize Square's email templates, focusing on creating a more secure and user-friendly experience.

Info

Timeline

3 months

Responsibility

Product Designer

Team

Brian - Design Manager

Fox - PM

Kate - Design Lead

Jess & others - Engineering

Impact

Shortly after the launch in November 2022, we observed a 32% reduction in email phishing attacks an increased NPS score of 63 from our sellers. Over 3M+ merchants received our enhanced emails weekly.

Square Payment Interface Redesign Old emails were visually inconsistent and didn't match the brand's new identity
Square Merchant Dashboard Modular design components for the new email design system