Square
Email design system

Background
Square noticed a surge in email phishing attacks towards Square sellers, causing millions of dollars in losses. They needed a more secure startegy to handle transitions from email to the sellers' dashboards.
As a designer on the Risk team, I collaborated closely with the design system team to redesign and componentize Square's email templates, focusing on creating a more secure and user-friendly experience.
Info
Timeline
3 months
Responsibility
Product Designer
Team
Brian - Design Manager
Fox - PM
Kate - Design Lead
Jess & others - Engineering
Impact
Shortly after the launch in November 2022, we observed a 32% reduction in email phishing attacks an increased NPS score of 63 from our sellers. Over 3M+ merchants received our enhanced emails weekly.

